 "IT DEPENDS ON WHAT THE MEANINGOF THE WORD 'IS' IS." - Ex President Bill Clinton  The 12 Goose Steps to Propaganda: A Primer Still Under Construction  1) PROPAGANDA NEVER LIES, IT JUST DOESN'T TELL THE WHOLE TRUTH 2) PEOPLE ARE HONEST, GOOD AND KIND 3) KNOWLEDGE IS NOT JUST POWER, IT IS THE ONLY POWER THAT EXISTS 4) COGNITIVE DISSONANCE IS THE MAGICIAN'S FLASH POWDER 5) A BASIC UNDERSTANDING OF PSYCHOLOGY WILL RESULT IN A SUPERIOR MIND GAME ADVANTAGE 6) THE MIND GAME ADVANTAGE IN DETAIL (WHERE GOD LIVES) 7) HYPERBOLE ALWAYS WORKS; SIMILE DOES THE SAME; AND WHAT IS IMPLIED CAN KILL YOU 8) REPETITION REPEATS ITSELF. THE PSYCHE CHINESE WATER TORTURE 9) STICKS AND STONES, BUT WORDS WILL ALWAYS MOULD YOU 10) CREATING A CULTURE OF FEAR - THE FULCRUM OF PROPAGANDA 11) THERE WILL ALWAYS BE AN "OTHER" SO LONG AS THERE IS YOU 12) PERCEPTION IS KEY; SOCIALIZATION IS THE LOCK 13) HIDE IN PLAIN (WEB)SITE. IT'S A BAKER'S DOZEN A 12 GOOSE STEPS TO PROPAGANDA QUIZ So in we walked--stoned off of smuggled hashish from Amsterdam--and directly to the bookstore we did go. I picked up the most up to date American history book available ready to laugh my ass off. What was Russia's idea of American history? What sort of hideous monsters would they paint us out to be so that they could justify their evil and placate their citizens, every one of which would gladly kill their own Grandmothers just to be able to shop at a Piggly Wiggly? These Godless hypocrites! These commie bastards! Give me your worst! Then my jaw dropped. There wasn't a single lie in the entire book. Not one! Page after page of details about our ignoble history, every one dead on target. The way our forefathers raped and pillaged the native peoples and stole their land for their own profits. The way our rapacious greed and lust for wealth made us rise up in an illegal insurrection against the British crown, because we refused to pay our taxes and wished to exploit the natural resources for our own ill-gotten gain. Page after page of our slave trading, our horrendous child labor conditions and the senseless murders of countless, faceless Union men, going into details I learned only years later to have all been one hundred percent true. It was a history book all right, just as our history books are history books, and everything in it was absolutely, irrefutably true. Just as everything in our history books about Russia is absolutely, irrefutably true. And yet, both theirs and ours--while being absolutely, irrefutably true--are also absolutely, irrefutably wrong. Notice the distinction. Not false, wrong. They may contain truth, but they certainly do not reveal The Truth, and that's when I realized the darker underbelly that propaganda hides. That's when I realized that no Nation/State/Church ever needs to come right out and lie in order to justify their existence, because telling part of the truth will have the same effect. So, the simple trick is, you've got to know going in (the way I thought I knew in the museum) that what you are reading will never be The Truth, but it most definitely will be A Truth. And that's the key to propaganda.
Telling A Truth works because the people you are misleading are honest and sincere. In other words, they're not expecting it. They are the innocents trying to get by and feed their families without too much hassle; what Nietzche referred to cynically as the bungled and the botched. In other words, good folk. In America, these good folk are exploited to Huxleyian heights. Take our commercials for example. Those of you old enough to remember such things as a Cold War will also remember that commercials used to be regarded with disdain and open hatred. There was even a fade-out and fade-in between the programs and the commercials. They were called "breaks," an attempt to delineate between what you were watching and what was paying for it, almost as if it were embarrassing to all concerned that such a blatant appeal to what was then termed "crass commercialism" had to occasionally rear its ugly head. Artists "sold out" if they did commercials. As the late great comedian Bill Hicks once observed, "You do a commercial and you're off the artistic roll call." There was even such a thing as "truth in advertising," briefly, dying out in the late seventies, early eighties with the election of Ronald Reagan, the made for TV President starring in the longest mini-series ever produced. Now, Marlon Brando does Pepsi commercials and you can see Fred Astaire dance with a dustbuster to the music of John Lennon or Jimi Hendrix. What changed it all? Quite simply, it worked and hundreds of thousands of people got hundreds of thousands of dollars, in about an hour. Commercials used terms like "better" and "brand new" and doctors recommend" and millions of those good, honest innocents bought it. In droves. I just saw the other night an advertisement for a clothes cleaning agent called "Oxygen 8." Care to guess what the active cleaning agent is? Yes, you got it, Oxygen. Oxygen is their active cleaning ingredient. Oxygen is their selling hook. Oxygen! OXYGEN! As of this writing we now have over one hundred different brands of toothpaste even though the vast majority of those toothpastes are all owned by the same company. Thousands of metric tons of tartar control, breath freshening, germ killing, teeth whitening, denture approved globs of benzo pectate glutamate fill our market shelves and yet not one of them is needed. Not a single one. If you're actually concerned about your teeth, then an apple after a meal will clean them and a good rinse with a glass of water will remove the excess particles. To maintain a strong gumline, just use a toothpick for five minutes at night before going to bed. That's it. It's not rocket science. You don't need fluoride or tartar control or a mild abrasive, just make sure after you eat to rinse out and dislodge any remaining food particles caught in your teeth. Brushing without anything other than water is all that's needed. How do you know this? It's in the very words they use. "May help to fight gingivitis." Well, for that matter, it may also help to fight cancer. Hell it may even help to fight a nuclear war. It "may" do anything at all, but that, of course, tells you nothing. At the exact same time that Bufferin is better than Tylenol, Tylenol is better than Bufferin. Why? Because the word "better" is so vague in a legally defined sense--the only sense Advertisers are concerned with--that it has no actual meaning. It is a qualifier that, absent anything to qualify, has no worth and yet good ol' folk don't know this, so they imbue the term with common sense. It's better! But the question is, better at what? At relieving headaches? No, they both relieve headaches. Better because one is aspirin based and the other is not? No, they both relieve pain equally. Better because more doctors recommend...? No, doctors only recommend one over another based on possible adverse effects in conjunction with your particular symptoms. Aspirin should not be taken by people with certain aversions to aspirin, just as ibuprofen should not be taken by people with adverse reactions to ibuprofen. The only reason Tylenol is "recommended more than any other" is because Tylenol has a better marketing department and deeper pockets. More free samples, more reimbursements for recommending Tylenol, the brand Hospitals choose most. What it boils down to is that Bufferin is better because they say it is and Tylenol is better because they say it is and both of them do the exact same thing. They are parity products and because they do the exact same thing, either side is free to say whatever they want to say so long as they never say, Bufferin's active pain killing ingredient is a superior active pain killing ingredient than the one Tylenol uses, and therefore, based on that irrefutable fact, you should buy Bufferin and not Tylenol.
Corporations and their cadre of lawyers, public relations and advertising firms understand this word play better than anybody else in America because their livelihoods depend upon it. Hundreds of billions of dollars are spent each year on making corporations look good. That bears repeating, hundreds of billions of dollars are spent each year on making corporations look good. If it didn't work, they wouldn't be shelling out the cash. So, how does it work? The same way a magician's trick works, misdirection. Look over there so that you don't see what's happening right under your own nose. Nobody wants to think that there is evil in this world. Knowing that, all a company needs to do is cover their evil with something good. Hire teams of well trained, highly educated amoral college kids to convince the world that what they're looking at is not really the main issue. Oil companies destroy the planet in the exact same way a cavity destroys a tooth, yet almost all of their advertising and public relations is focused on what great strides they are making in "green friendly" environmental protection. Alcohol pushers are the number one proponents of designated drivers and "drinking responsibly," an oxymoron of the most moronic. Tobacco companies testify that they do not market to children and then they use cartoons as their spokespeople telling kids that they aren't old enough to smoke. Keep in mind that what we euphemistically refer to as corporations are actually multi-national conglomerations composed of so many different smaller corporations that you need a MENSA wonk just to trace the payroll. To be really honest, they aren't even conglomerations as much as they are local kingdoms or fiefs. Don't kid yourself, we have never left the feudal system of merry ol' Europe, we just redefined the terms and hired Gary Coleman to be our security guard.
The effect of this is to insure that people look the other way when you, say, dump toxic waste into the drinking well, or strip mine vital ecosystems for a tenth of a margin's profit so that your living room can finally be feng shui. It's so blatantly wrong for an oil company to even pretend that they are in any way environmentally friendly that the mind simply snaps at the concept and chooses to believe their misdirection rather than continue to confront the overt lies. Cognitive dissonance. Slaves were never mistreated, because they were valuable possessions! To even think that we'd beat or mistreat a slave is ludicrous. You wouldn't rape a tractor, would you? And the bigger the evil, of course, then the bigger the misdirection. Take the debacle at Waco that still looms on Janet Reno's considerable horizon. I remember watching the whole thing with a detached indifference, induced deliberately, as I have recently discovered, by the media. Then a documentary came out entitled, "Waco: The Rules of Engagement," and I was OUTRAGED! You know, in that really good heart-pumping-eyes-popping-call-everyone-you-know-and-demand-they-see-the-video-IMMEDIATELY kind of way? MORAL INDIGNATION, to use the big EZ2-Read type fundamentalists prefer. It was overwhelming how we were duped and lied to. There was so much evidence of lies and confusion and who did what and when that I was ready to actually get up in arms and storm the Capitol. It didn't matter that the only "arms" I have are attached! By God I was going to get up in them! Why was the plan carried out the way it was? Where was all the evidence of the ATF? What was the deal with the search warrant? Who fired first and what were the helicopters doing there? And the most damning evidence of all, the Forward Looking Infrared (FLIR) tape taken by the recon plane during the final moments clearly showing machine gun fire shot into the burning compound from outside contradicting the FBI's testimony that they never fired a single shot! In other words, the documentary left me with a thousand questions that demanded an answer from someone somewhere, damnit, and somebody sometime had better answer them...or...or...I don't know, but something, somewhere, boy. You just wait and see. Something. Boy. Then I found a website called the Waco Electronic Museum (you'll also find the link on our "Where Else To Go" page--it is required reading) and all of those questions melted away into one simple, nearly irrefutable revelation that made my bowels tighten as if recovering from the Bends. What the website illustrates is something much worse than what I thought could be the case and represents my first true introduction into cognitive dissonance. Basically, the Rules of Engagement is either Government or Military misdirection; a brilliantly done piece of propaganda designed to further confuse and obfuscate what actually went down in Texas. And I bought it. Remember all those questions? Well, I was supposed to be asking myself all those questions! I was supposed to be enraged and apoplexic and demanding justice RIGHT AWAY to no one in particular! I was supposed to be blinded with fury! That was the whole point. Blinded. Blind means you can't see, by the way, just so we're clear on this; we weren't (and aren't) supposed to see. You'll understand this, too, after reviewing the real evidence in its broadest scopes that there is no question of what went down in Waco and the only reason to question any of it is to make sure that the finger of blame does not rest on the true criminals. Suffice it to say that the Waco massacre was a military operation from start to finish--by their own admission--and that what was going on there is what we've done in countless third world nations for decades. We just don't believe it, because it's on our own ground. C ognitive dissonance. There's no way Americans can do those kinds of things to other Americans! No way! So, since we've convinced ourselves that there "is no way," voila! There is no way and they get away scott free!
When you know even a little bit about someone's innocence, you know pretty much all you'll need to know to manipulate that person. It isn't pretty, but it's true. We--Americans--could not possibly conceive that our own military would destabilize our status quo. That's what they're supposed to be doing in foreign lands with little brown people. But the military knows that the only reason it exists--indeed, the only reason the entire government exists--is to act as a protectorate. They are supposed to protect us. But what happens after the billions of dollars are spent and the agencies are in place and the hardware is en route when there is no longer a need for protection? Well, even the stupidest mafioso wannabe can tell you the answer to that one. Go beat the hell out of the locals one night and then go back the next day offering them your protection. For a modest fee, of course. Does anyone actually believe we need a fleet of high altitude stealth bombers at 2.4 billion dollars a piece when the only war they would ever really be needed in is a nuclear one? Does anyone actually believe we need a fleet of high altitude stealth bombers in a nuclear war when you can find a delivery rocket with enough "push" to deliver a nuclear bomb at just about any roadside fireworks stand in Kentucky? Of course not! And yet, the military continues to spend such astronomical amounts of our money that the numbers seem made up by snotnosed third-graders goofing off during recess. How? By making us all believe that there is still a threat out there that justifies stockpiling weapons. And how do you make us believe there is still a threat out there? We do it the old fashioned way, we create one. Most of you reading this will probably not remember the Gulf War. Those who do will probably not remember that it was the first war in American history that was entirely controlled by the military industrial complex and by that, I mean, the press. Once credited with bringing the Vietnam disaster into our hearts and minds, the press went willingly to sleep during Hussein's folly for one simple reason: big business owns them and the military owns big business. The lesson of Vietnam was all too clear to the powers that be and I'm not talking about infiltrating a country for no purpose and then leaving that country the second Mr. & Mrs. America woke up to the nightmare. We didn't lose Vietnam, our press lost us Vietnam. We're still there, it just isn't news anymore, because news isn't news anymore, because the News lost us Vietnam. Get it? Good. They (yes, "they") don't need to dress up in jack boots and camouflage paint in order to create the news when they can dress in Armani and blemish cream and do it behind the scenes where no one can call "foul!" Actually, that should be "fowl." By simply buying all of the television and radio stations, big business then tells you what is news without all that pesky "objectivity" crap that weighed the news down for so long in the past. If you've got several weeks, just trace all of the Disney company's subsidiaries to see how blatant monopolies control the telecommunications industry and how they are in turn controlled by their symbiotic relationships with our God fearing Government. Money makes the world go around in a silent fog of misinformation making sure you never know what to know. That and ONLY that was the lesson of Vietnam. A free press must be bought and paid for if the pasty faced white boys behind the scenes are to remain in power, so CNN is born and once reputable journalists like Morley Safer are bitch-slapped into compliance by men like Lawrence Tisch and Michael Eisner. And those are just the names that make it to the surface. So here's a fun test. Go watch the nightly national news and see if you can spot which ones are shills for the Government. Here's a hint, it's a trick question. They're all shills for the Government so pay no attention to Dan Rather behind the curtains. He is NOT the Wizard under any circumstances, though I'm told by reliable sources that he DOES know what the frequency is, Kenneth.
So, by controlling what is seen and how it is seen, voila! A war that was not a war won by us when it was actually lost. During the Vietnam era, if there were any lies found in Governmental communiques they would be front page news. In the Bush putsch, however, lies got turned into truths and then became front page news. And since there were no independent journalists anywhere near the Middle East during that horrendous made-for-TV "war," no one ever got to find out until years later when it didn't matter that none of our weapons did what they were supposed to do and that, yes, we did indeed murder hundreds of thousands of innocent people just about every time one of our "smart bombs" realized that it was only as smart as those who programmed it. But that is how the mind game advantage works. Blatant lies hiding in plain sight is how Hitler and the Christian Church came to power so why would anyone think things have changed? Christianity, like the nightly "news" is based entirely upon fear and obvious lies, yet millions of cult members still think they are the "right ones" and everyone else are the ones who have been brainwashed. My own parents still believe in a personal Jesus, as if deity can be moulded like clay. The reason they think this is not because they aren't intelligent, but because they were indoctrinated into thinking one way as children, but cognitive dissonance forced them into modifying their belief structures to become more individually palatable the more they grew apart from that initial indoctrination. That's how the modern day church cults have been able to retain their sheep, instead of simply murdering them the way they used to in the good old days. But religion's evil is a far deeper one than the comparatively childish assaults commercials and the news media maintain, because religion is targeted literally from birth onward and is the very first abstract concept your family forces you to believe in during your most critical and unassuming formative years. In fact, it is the ONLY directly transfered information your parents impart to you without any alteration or input from your end until decades later, if ever. Quite literally, you are told what "we believe in," so the misnomer of America being the land of religious freedom is yet another crock simmering in the melting pot. It only becomes "free" if the cult member somehow wakes up from their indoctrination and rejects their parent's/church's lies and openly challenges their belief structure. How often does that ever happen? Before you answer, take a Greyhound bus through the Bible belt starting at the St. Louis Arch and then we'll compare notes. Not to put too fine a point on it, but if you fill an empty vessel with poisons, eventually that vessel will become poisoned itself so that you dare not use it for anything more mundane or benevolent some time down the line. So the church uses its mind game advantage through generational transference; a self-perpetuating sequence of systematic cult programming originally set in motion through public disgrace, torture, and murder, all supposedly derived from a loving doctrine of free-will. The church (any church, the denomination is irrelevant)knows that you are inherently spiritual in nature, you just don't know what are the specifics of that nature. You want to know, obviously, because we all would like to know just what the hell we're doing here, so along come the charlatans to conveniently provide you with exactly the answers you've been looking for. The mind game advantage. Think of churches as you would snake oil salesmen (or Western Medicine, if that works better). Jesus will save you so long as you believe in Jesus. If you are suffering, then it simply means you aren't believing strong enough. It's your fault--always--thereby insuring that you never rise above your suffering, because God will do that for you when you die. Suffer now and you will be redeemed in Heaven when you die. That's the theological equivalent to saying, "Buy the Brooklyn Bridge from me now and once I've deposited the check I'll send you the ownership papers in the mail." Few people in their right minds would ever except the later, yet millions except the former. Willingly. Just once I'd like to ask a minister exactly what is positive about being referred to as a sheep? If Jesus had used pigs and a pigfarmer as his analogy, the Bible would never have gone beyond the first draft.
The bolder the lie, the more people will believe it, to paraphrase Adolph, and religious cults are no exception. In fact, a very good argument can be made that Judeo/Christian lies were the template for his statement; certainly they were the template for his rise to power. And everyone in power knows this, which is why Advertisers make so much money and Televangelists make so much money and Politicians make so much money and Corporations make so much money... It's also why you don't make ANY money. You're the one who's supposed to buy all of this crap for four easy payments of nineteen ninety five each, yet you're just barely scraping by. Which is exactly the point. Want it always, afford it occasionally, buy it once in a blue moon and you're now our slave. Here's a perfect example to illustrate all of this in one deeply disturbing nutshell. In the opening salvo of the much ballyhooed "new millenium," the airwaves are literally filled with miracle drugs flooding the market, which initially sound like manna from the Gods, but turn out to be worse poisons than the supposed affliction. No matter, we've been indoctrinated. One in particular--Paxil--caught my eye the other night, not because of what it claims to cure, but because of what side effects come along with it. The first third of the commercial is all about creating a ficticious ailment called "Social Anxiety Disorder." Many actors (one of them an ex-girlfriend, by the way, so there's something to put in a pipe) are seen in typical social/work settings acting very, well, disturbed. What we used to call "shy." The colors used are drab and forebidding and the voiceover Big Brothers us into thinking that such a horrendous condition--SOCIAL ANXIETY DISORDER--actually exists. It does not, of course, but no matter. It does now. The hyperbole is in place and working. This is a terrible affliction that millions are suffering from, most probably you, you just didn't know it yet, thank God for our product and our commercial, so thank us by buying our product, which will cure all evils. There's hope and you didn't even know you were hopeless to begin with! That's the middle third to the commercial. Life is hopeless, but surprise, surprise, we have hope, just ask your physician, or wait another two months while we seek FDA approval to put it in your water supply. Then the third third hit--the all important disclaimer third--and my ears actually flapped themselves a few times to see if they heard correctly. The side effects THAT ARE MENTIONED are twenty times worse than the ficticious disorder the damn pills are supposed to cure in the first place! Dry mouth, dizziness and fatigue begin the list to lull you into a sense of "oh, well that's not bad, that's to be expected," so that you don't necessarily notice or pay attention to the other more serious side effects, such as (and I'm quoting now directly from their own website (which curiously no longer exists), so you'll REALLY see what I mean): "Asthenia, abdominal pain, chest pain, back pain, chills, trauma, vasodilation, palpitation, sweating, rash, nausea, dry mouth, constipation, diarrhea, decreased appetitie, dyspepsia, flatulence, increased appetite, vomiting, myalgia, insomnia, somnolence, dizziness, tremor, nervousness, libido decreased, agitation, anxiety, abnormal dreams, concentration impaired, depersonalization (we kid you not), myoclonus, amnesia, pharyngitis, yawn, abnormal vision, taste perversion, abnormal ejaculation, dysmenorrhea, female genital disorder, impotence, urinary frequency, urination impaired, urinary tract infection, malaise, hypertension, syncope, tachycardia, bradycardia, hematoma, migraine, angina pectoris, arrhythmia nodal, atrial fibrillation, bundle branch block (our personal favorite), cerebral ischemia, cerebrovascular accident, congestive heart failure, heart block, low cardiac output, myocardial infarct, myocardial ischemis, pallor, phlebitis, pulmonary embolus, bruxism, colitis, dysphagia, eructation (that's gotta' hurt), gastritis, gastroenteritis, gingivitis (yes, gingivitis), increased salivation, liver function tests abnormal, rectal hemorrhage, stomach ulcer, diabetes melititus, anemia, leukocytosis, leukopenia (leuk mom, no bone marrow!), iron deficiency anemia, weight gain, weight loss, arthritis, bursitis, generalized spasm (they're not even sure what that one is and neither are we), emotional disfunction, vertigo, abnormal thinking, delirium, hallucinations, hostility, manic reaction, neurosis, paralysis, paranoid rection, psychosis, rhinitis, sinusitis, asthma, bronchitis, pneumonia, emphysema, acne, contact dermatitis, ear pain, eye pain, breast pain, abortion (hey, pro-lifers!),cystitis, urinary incontinence, urinary retention, vaginal moniliasis, vaginitis, breast atrophy, kidney pain, uterine spasm, vaginal hemorrhage Here's what the website says about overdosage: Well over half of the side effects are the very symptoms the damn thing is supposed to be curing in the first place! Click on the link and you'll see over and over again that the only people who should NOT take Paxil are the very people who are supposed to be taking Paxil! For a disorder that doesn't exist! Is anybody wondering at this point why we've created this website?
Have any of you ever heard of the Placebo Effect? A Placebo is the Western medical version of propaganda. It's a benign pill with an "inactive" ingredient, as opposed to those pills with "active" ingredients, like Quaaludes. It is primarily (in fact, entirely) used as a control factor in laboratory experiments. The idea is that ten people take the "active" pill and ten people take the placebo and suddenly Prozac is marketable at one hundred bucks a milligram, but marijuana is still relegated to Georgian rednecks working out of Kentucky seed farms to get their cash crops out of Oregon before the winter frost kills the Washington hash fields and one downtown section of Vancouver. What they never tell you, however, is that the placebo--or "inactive" ingredient--works thirty to fifty percent of the time! Almost across the board. That means that the phony drug--the one that has no active ingredient beyond sugar--cures the patient's symptoms up to EQUAL that of the curative "power" of the active drug WITHOUT SIDE EFFECTS AND ENTIRELY THROUGH THE CREATIVE OUTPUT OF OUR OWN MINDS! How's that for Jehovah's Witnessing? Hey, what do you know? Without doing any damage to my body whatsoever, I can heal cancer just by believing in the curative abilities of my own being without having to irradiate my cell structure or have a barium enema! I wonder why my doctor didn't inform me of this well known and heavily documented miracle of self-healing before cross referencing my insurance rates? I wonder why no one has ever realized that the word "disease" literally means "dis ease?" And why don't they tell you, you ask? Quite simply because if you knew that you could heal yourself then they wouldn't get paid. Yes, paid. Just look at the state of socialized medicine in Europe and compare it to Mount Sinai and you'll get my three dimensional magnetic resonated pictofile via email tomorrow just prior to your octupal bypass micro-laser-outpatient transplant angioplasty. That's with anesthesia, I hear. These days... So what's the active ingredient? What's the bitter pill that made millions of Americans think socialism is the devil incarnate, even though no form of it has EVER been put into practice by any known cabal on Earth, including Russia? Why, greed, of course. The selfish pursuits of a child. The opposite of altruism. And, mirror mirror on the wall, who is the greediest of them all? Must it be pinpointed out? Just ask yourself what all you've got and what all the Lords of Americashire smoke in their fetid mouths at night in their Park Avenue plantations and you'll get the picture. We're the serfs. Or didn't you ever wonder where the word "Smerf" came from? We are supposed to be "the People," yet I feel more like the pupae, larval staged in perpetual non-motion in front of the cathode ray. We even have TV's at work now! TV's for play! YOU'RE READING THIS IS ON A TV! Orwell isn't just spinning in his grave, he's achieving escape velocity! What Orwell failed to mention, however, and Huxley picked up on is repetition. By repeating the exact same message one hundred and thirty eight billion times every minute, our brains literally have no defense. We MUST follow the message and the message is, "buy." Consume and throw away, consume and throw away. Every thirtieth of a second the physical qualities of the voodoo box inject that message directly into your occipital lobe and there isn't a damn thing you can do about it except turn the thing off. Of course, that's like telling a junkie to just try chewing gum all day long. It won't work because TV (and "they," don't ever forget "they") doesn't want you to turn it off. The whole point of TV is to be watched. Therefore, every possible trick in the book is used again and again and again in order for Americans to literally do nothing else but watch TV. And not one single comprehensive study has ever been conducted (that we know about) analyzing the side effects of staring at irradiated pixels. NOT ONE! Americans spend, on average, five to eight hours staring into a dangerous and mind controlling lightbulb while our "protectorate" Government doesn't do a damn thing about it. In fact, they encourage it, too. For more on this, we highly recommend reading The Four Arguments for the Elimination of Television. You will never--we repeat, NEVER--look at Television the same way again, and three of those arguments have absolutely nothing to do with the content! If that doesn't motivate you, then you are Satan's sheep.
News repetition is not in content, but in tone. An anchor's tone is how they convey their innate superiority over their subjects, which has a dual effect. They can claim freely that they are "being objective" and if you read their words, you would conclude that their words are objective. But that of course means absolutely nothing when their tone of voice states categorically their true emotions toward their subject. The phrase "Bill Clinton is the President of the United States" is, when read, an objective truth. When read aloud, however, anyone can make that statement sound as if they are incredulous that Clinton is President; elated that he's President; that he's beneath being President; that being President is a repulsive thing to be; etc.,etc.,etc. How you say something is more influential than what you say and that's why evening news anchors actually think they are contributing to the world, when in reality they are merely shills for propaganda and misdirection. The lowest form of vermin, second only to advertisers and marketing directors. We were watching one of those "special" news magazines they have now--20/20 is the name, but it might as well have been called "The National Enquirer Not-So-Cleverly Shrouded In A Veneer Of Legitimacy By Being An Hour Long Hard Hitting News Show On ABC""--and could not believe what utter, blatant tabloid trash they had decided warranted an entire hour in prime time. It was an hour of Hookers and How They Deal. The lead tag line in was (and this is verbatum), "Tonight you will hear prostitutes telling intensely personal stories about life as a whore." GOD! And I thought I was going to miss out on world events! Not so. ABC is making sure my knowledge of breaking world news is in depth and frighteningly intelligent. Right? Isn't that their job? What they did was unpardonable. In a nut, they presented old, pathetic drugged out whores innocently trying to look good for what they thought to be their one chance at public redemption. The anchoress was having none of that, of course. She and her producers were doing a MORAL INDIGNATION piece designed to ridicule and highlight these poor peoples' pathetic lives. It was a chance for the nation to look down upon the state of the State; a sermon to the converted for their lives to be fulfilled yet again. It was identical in tone and application to what Orwell wrote about in 1984 during the two minute hate. The proles were being used by the State (in the guise of ABC) so that Middle Amerika could see that there but for the grace of the IRS go I. It was the purest form of evil we have ever witnessed made all the more disgusting by the first commercial break. It was an anti-smoking ad sponsored by Philip Morris. Dance upon their fetid, calcified bones.
Advertising 101: Create a need where one does not exist
The Necessity of Blame
Contrary to popular belief, America does not want you to get along with your neighbors. America wants you to think that you are getting along with your neighbors.
Here's a good example. Click on the link and you'll see a perfect example of modern day American Propaganda. See if you can spot all of the various elements of the 12 Goose Steps within this seemingly innocuous report. Email us with your guesses and we'll celebrate your existence until our calcified bones crumble in the noon-day sun.
HOW MUCH BETTER IS OUR BELIEF THAN YOURS? A 12 GOOSE STEPS TO PROPAGANDA QUIZ Answer the following questions, then submit. We'll determine your Propaganda Quotient with a rating of "LaRouche" (rank amature); "Nader" (enough to get you marginallized); "Dukakis" (player, but without a full deck); "McGovern" (close as you'll ever get); and "Clinton" (spin doctor laureate):
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1) PROPAGANDA NEVER LIES, IT JUST DOESN'T TELL THE WHOLE TRUTH